Skills & Abilities

Summary

My professional background as diverse, and that allows me to bring a unique set of skills to marketing and communication projects. My goal is to excel in my work by balancing the creative and technical aspects of content writing, SEO, and SEM strategies. Here are some specifics:

Technology

  • Proficiency with MS Excel, Word, PowerPoint, Outlook, and SharePoint
  • Experience with Adobe Acrobat and InDesign
  • Certifications in SEO and Google Analytics (GAIQ)
  • Experience with Google AdWords
  • Familiarity with Moz and Raven Tools
  • Familiarity with Adobe Creative Suite
  • Familiarity with various ERP and CRM applications

Writing & Research

  • Blog posts
  • Strategic plans
  • Business proposals
  • Executive presentations
  • Training aids
  • Academic papers

Social Media

  • Facebook, Twitter, Snap, Instagram, and Google
  • Blogging/website platforms including WordPress, Blogger, and Weebly

Communication

  • Public speaking and classroom instruction
  • Social media management
  • Executive correspondence
  • Research, analysis, and content creation

Education

I’ve earned degrees in both English (Literature & Cultural Theory) and Business Administration. I’m also a fan of using online resources to boost my technical skills, find new ideas, and stay on top of developments related to SEO and SEM. I’ve earned certifications for SEO strategies and Google Analytics.

 

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